About Us

SmartSnugg’s mission is to help parents all over the world better monitor their baby’s internal sleeping bag temperatures and room temperature to help avoid accidental overheating or undereating during sleep- which is a major risk factor of SIDS.

The SmartSnugg system allows parents to monitors their baby’s internal sleeping bag temperature, room temperature and movements, and is able track and learn their baby’s ideal sleeping preferences and assists parents in dressing their baby for a safer and most comfortable sleep. SmartSnugg helps parents track their baby’s sleeping temperatures and comfort in real time and alerts parents if temperatures become too high or too low.

SmartSnugg was not founded in the middle of the day. It was born during a sleepless night. The sort of night that new parents experience all the time.

Matt - CEO & Inventor of SmartSnugg

Geelong-based father of two Matthew Hearsch's idea came to life after the birth of his first son.

His ground-breaking design of an intelligent sleeping bag for infants and toddlers records sleeping bag temperature, baby sleeping positions and movement in real-time and issues alerts and notifications to a mobile phone – innovation that is a world-first.

Driven, though, by the knowledge of helping future generations of infants and toddlers (and their parents) sleep more soundly, with a product that can also play a very important part in minimising the fatal risk of Sudden Infant Death Syndrome (SIDS).

SmartSnugg is the world's first baby monitor sleeping bag.

The SmartSnugg Intelligent Sleeping Bag System: a waterproof and machine-washable innovation designed to ensure your child’s safety and comfort during sleep. This advanced system not only monitors the internal sleeping bag temperature, room temperature, sleep position, and your child’s movements but also learns and recognises their typical sleeping patterns and conditions.


With the SmartSnugg App, parents and caregivers gain access to real-time information and timely alerts when necessary, providing peace of mind and confidence. SmartSnugg has successfully given a voice to infants and toddlers who are yet to develop their own, offering hope and assurance to caregivers worldwide.